1. Do you believe that the internal combustion engine will lose its dominant position in the future? Why or why not? What time horizon are you looking at? 2. Which factors do you think will be most critical in setting the next industry standard for technology in car propulsion? Do you believe it is possible that the new technologies can coexist, or do you think there will be only one industry standard? 3. Which companies do you think are currently best positioned to influence the next industry standard in car-propulsion technology? 4. What would you recommend different competitors (e.g., GM, Toyota, Nissan, and Tesla Motors) do to influence the emerging industry standard?
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